You are deciding where to invest: your online store, marketplaces or social commerce.
Revenue is growing, but you lack a clear view of profitability by channel.
Competing initiatives need the same budget and people.
You want to understand what discovery and purchasing through AI could mean for your brand.
You want to expand internationally and decide which market and sales channel to prioritise.
Need ongoing support? Explore Growth Partner.
Have a defined project? Explore Growth Projects.
A specific AI question? Explore AI in e-commerce.
We explore how customers discover, compare and buy your products, using available customer, search and sales data.
We compare the role and growth potential of channels. Where data is available, we also consider advertising, platform fees, fulfilment, returns and product margins.
We assess which product information, systems and AI applications are relevant to your growth plan and which improvements should take priority.
With BNDX, the specialist label for AI and agentic commerce within BND.
We clarify the expertise, responsibilities and capacity required, and what your team or specialist partners will own.
Your business question determines what we investigate. We distinguish what the available evidence supports from assumptions that still need testing.
An example of a strategic question
Should we improve our existing marketplace channel first, or expand into a new market?
We compare growth potential, profitability and the capacity required, so you can decide which investment comes first.
An assessment of relevant customers, channels and markets, with clear assumptions and trade-offs.
Advice on where to invest, what comes first and which opportunities to leave aside for now.
Actions, responsibilities and dependencies, aligned with your team’s capacity.
We agree the depth and format of the advice around your needs before we start.
1
We discuss your question, goals and the information needed.
2
We analyse relevant customer data, channel performance and your organisation.
3
Together, we review the options, trade-offs and recommended priorities.
4
We translate decisions into actions, responsibilities and ways to assess progress.
We discuss the recommendations together and hand over a plan your team can use. You can implement it with your own team or existing partners. BND can support a defined assignment through Growth Projects or provide ongoing support as your Growth Partner.
Yes. We can investigate one channel and consider the wider commercial and organisational factors that affect it.
This may include sales, advertising, product, customer and cost data, alongside your team’s knowledge. Before starting, we discuss what is needed and available. We make any important information gaps clear.
No. It is an advisory engagement involving analysis and conversations. Tools support the research; we assess recommendations in the context of your brand and organisation.
No. The advisory engagement can stand alone. You can implement the plan with your own team, existing partners or additional support from BND.
For brands that want to decide where to sell, invest or improve. A focused analysis can answer one question. A broader engagement can explore channel choices, expansion priorities and how your e-commerce business is organised.
We agree the depth and format around your question. This can include advice on the role and priority of sales channels, an assessment of commercial opportunities, an action plan with responsibilities and dependencies, and requirements for the customer journey, e-commerce platforms and workflows.
Before starting, we discuss your question, the available information and the work required. We set out the scope, deliverables, timing and investment in the proposal. Implementation or ongoing support can be discussed separately.