About Brand New Digital

Your partner in
e-commerce growth.

Your partner in
e-commerce growth.

Your partner in
e-commerce growth.

Your partner in
e-commerce growth.

Brand New Digital helps consumer brands improve e-commerce performance, profitability and ways of working. We bring experienced commercial judgement, clear priorities and practical support, working alongside your team and specialist partners.

Selected brand experience

  • Versuni
  • Woofies
  • Vibies
  • Slaapspeciaal
  • Siltcon
  • Signify
  • Rovary
  • Rosental
  • Philips
  • Petfactor
  • OrganicEra
  • Happy Farmer
  • Haircules
  • GOV
  • ELEO
  • Double Lucky 7
  • DesignSpiegels
  • Cuisinly
  • Alcoline

Our perspective

Growth and operations belong in the same conversation.

Commerce growth is rarely limited by a single channel or campaign. Commercial choices affect margin, capacity, data, processes and day-to-day delivery.

BND looks at these connections together. This creates a clearer view of what matters, what needs to change and where focused support can make a meaningful difference.

What BND brings

A broader view. A practical way forward.

01

Commercial perspective

Connect revenue, profitability and efficiency when evaluating priorities and opportunities.

02

Connected execution

Translate direction into coordinated work across channels, performance, operations, data and relevant partners.

03

Experienced outside perspective

Challenge assumptions, weigh commercial trade-offs and keep attention on what matters. Experienced guidance connected to your business and the people doing the work.

People behind BND

The people behind BND

Gijs van Male, founder of Brand New Digital

Gijs van Male

Founder & Commerce Growth Partner

Gijs helps brands turn e-commerce complexity into clear commercial decisions: where to compete, how to improve returns and what to prioritise. He connects strategy with execution, aligning teams and specialists around profitable growth.

Connect with Gijs on LinkedIn

Pieter Lauryssen, independent marketplace specialist working with Brand New Digital
Pieter Lauryssen, independent marketplace specialist working with Brand New Digital

Pieter Lauryssen

Marketplace Specialist

Pieter helps brands strengthen their marketplace performance through hands-on account management and practical optimisation. He turns commercial priorities into day-to-day action, keeping accounts running smoothly and identifying opportunities to improve.

Our specialist network

BND works with a trusted network of independent specialists, bringing in the expertise your business needs for each engagement.

We combine strategic direction with hands-on support, working alongside your team or taking on agreed activities. BND remains your central point of contact, with clear responsibilities and coordinated delivery.

The right expertise. One coordinated approach.

Experience in context

Experience across the commerce landscape.

BND brings a connected perspective to the commercial and operational questions facing consumer brands in international commerce. Relevant areas of focus include:

E-commerce growth

Marketplaces

Retail media and performance

Commerce operations

Data and AI-enabled workflows

Consumer brands and international commerce

BNDX brings AI and innovation expertise into Brand New Digital, connecting useful applications and developments in AI-assisted shopping to your commercial priorities.

Explore AI in Commerce →

Working together

The right expertise for the work

Each engagement has an agreed point of contact. We set priorities together and define who advises, who delivers and what BND, any specialists and your team own before work begins. Strategic involvement and progress reviews are matched to the assignment.

01

Understand

Build a shared view of the situation with your team, including goals, constraints, available capacity and the decisions that need attention.

02

Prioritise

Agree where to focus, who owns each decision and what BND, specialists and your team can realistically take on.

03

Deliver

Turn agreed priorities into coordinated work, with clear responsibilities and strategic involvement matched to the assignment.

04

Improve

Review progress together, resolve operating friction and adjust priorities as the business and evidence evolve.

Client experiences

“ConvertEngine by Brand New Digital optimized our Philips product listings, greatly boosting visibility and sales on key retailers. The team was professional, efficient, and delivered exactly what we needed. Our listings are now more polished and aligned with customer expectations, leading to a clear rise in conversions. Highly recommended for brands aiming to enhance online presence.”

Terrezzy van Haaren

E-commerce & Content Specialist · Versuni

Philips product content optimisation · ConvertEngine project

“Brand New Digital provided us with excellent assistance as a marketplace agency. Thanks to their expertise, our listings were optimized, leading to increased visibility and sales. The professional team delivers customized solutions that really work. Highly recommended for anyone looking to improve their eCommerce sales!”

Jeromy Santana

Owner · JOMY

“Outstanding support for Bol and Amazon optimization! Brand New Digital improved our product content, visibility and conversions on Bol and Amazon. Their focused approach delivered results beyond expectations. We definitely recommend them for anyone looking to increase their Marketplace sales.”

Alexandros Giannoulidis

Owner · Hellas Food

Let’s talk growth

Looking for a clearer way to move commerce growth forward?

Whether you need ongoing support, a clearer strategy or help with a defined growth project, we can discuss the next step that fits your business.

© 2026 Brand New Digital B.V. All rights reserved.

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Disclaimer

© 2026 Brand New Digital B.V. All rights reserved.

·

Privacy Policy

Cookie Policy

·

Terms & Conditions

·

Disclaimer

© 2026 Brand New Digital B.V. All rights reserved.

Privacy Policy

Cookie Policy

Terms & Conditions

Disclaimer